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The Rolex Whisky Passion Project
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The Daily Whisky: Engaging a Younger Audience and Family Project

26 min•5 augusti 2025

Gavin Linde welcomed Andreas Lykke, founder of the Daily Whisky. Andreas shared their journey into whiskey, highlighting their focus on challenging traditional perceptions and reaching a younger audience through daily content on "the Daily Whiskey" Instagram. Gavin and Andreas discussed experiences visiting distilleries, adapting to Instagram's algorithm changes, and revealed that "Daily Whisky" is a family project. Andreas recommended Talisker 18-year-old and Clynelish, and they shared their future plans for attending Formula 1 events and visiting distilleries in Asia.



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The Rolex Whisky Passion Project med Gavin Linde finns tillgänglig på flera plattformar. Informationen på denna sida kommer från offentliga podd-flöden.