How Memberships Can Revolutionize Your Video Creation Journey w/ Matt Estes (Uscreen)
In the most recent episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and the podcast's host, engages in a discussion with Matt Estes, COO at Uscreen.
Together, they explore various topics, including the different models of membership businesses, the distinction between owned media and rented, and predictions for the future of the creator economy.
- Matt's LinkedIn: https://www.linkedin.com/in/mattwestes/
- Matt's podcast on Spotify
- Matt's podcast on Apple Podcast
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Show Notes: (00:10) - Matt’s career journey (01:00) - Memberships for video creators (03:02) - Navigating challenges as a bootstrapped business (05:10) - Building a sustainable revenue stream for creators (06:15) - Exploring different membership business models (09:01) - Advocating for Your favorite creators (12:42) - Key features of Uscreen (15:35) - Comparing rented platforms and owned communities Check out some of our previous episodes:
- Screen to Cart w/ Collette Winn (NBCUniversal)
- The Inside Scoop on Social Media w/ Jasmine Enberg (Insider Intelligence)
- Boosting Brands with Vitamin-Infused Marketing w/ Lisa Chudnofsky (The Vitamin Shoppe)
- TikTok's Influence w/ Adrienne Lahens & Sofia Hernandez
- Retaining Influence w/ Conor Begley (CreatorIQ)
- Creator Economy Insights Unveiled w/ Matt Navarra
- Influencer Activations that Drive Results w/ James Creech (Brandwatch)
- From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen
- Insider View of VidCon w/ Colin Hickey
- Funding the Creative Journey w/ Aaron DeBevoise (Spotter)
- Swipe Right on OkCupid Success w/ Michael Kaye
- The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan
- Decoding the Secrets of the Creator Economy w/ Avi Gandhi
- The Art of Social Media Creativity w/ Jon Youshaei
- Exploring the Influence and Impact of Reddit w/ Will Cady
- Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)
- New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman
- Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)
- Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)
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