Is There More to Influencer Engagement than Meets the Eye w/ Conor Begley (CreatorIQ)

In our latest podcast episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and the host of the show, engages in an illuminating conversation with Conor Begley, Chief Strategy Officer & Board Observer at CreatorIQ.

Together, they delve into a wide range of topics, including the ever-changing influencer marketing landscape, the subtleties of making an impact, effective approaches to influencer engagement, and more.

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Show Notes:

(01:35) - Conor's career path

(04:07) - Influencer agency/platform acquisitions

(07:24) - Progression in media

(12:28) - Impact of influencers

(15:07) - Retention

(19:08) - Best practices for collaborating with creators

(25:26) - Corporate content to creator-led or UGC content

(35:24) - Future of influencer marketing

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Fler avsnitt av The Influence Factor by The Influencer Marketing Factory